BMW outperforms its competitors in EV sales

BMW has just touched a major milestone, reaching one million EV deliveries as sales increased in the first quarter of 2024. With EV sales rising in all major regions, BMW surpassed the competition in the first quarter of the year.

"The BMW Group is continuing the development of the BEV. With the delivery of one million fully electric vehicles from the Traffic of the BMW i3 on the market, we have reached an important milestone that confirms the attractiveness of our product portfolio", said the BMW sales chief, Jochen Goller Wednesday.

The milestone comes after BMW unveiled the i3 as its first fully electric car in 2013. Η Nissan reached the milestone last July after the launch of the first model LEAF in 2010.

BMW delivered 82,700 fully electric BMW, MINI and Rolls Royce vehicles EV in the first three months of the year. This is a 28% increase from last year

and enough to overcome the rival automotive luxury.

Total sales increased slightly in 584.671 in the first quarter (+1.1%), but BMW's electric vehicles were the main reason for the growth.

BMW delivered 78,691 fully electric vehicles in Q1, a an increase of 40,6% than last year. According to BMW, the i4, iX3, iX1, iX and i7 were "increased in demand".

The new iX2 has been gathering positive feedback since its market launch last month. BMW's new all-electric i5 is also in quite a bit of demand.

BMW's Q1 growth in the EV segment was enough to outperform its competitors Mercedes-Benz and Volkswagen. The Mercedes-Benz Group sold 568,400 vehicles the first three months of the year, noting drop 6% on an annual basis.

EV sales of the Mercedes brand also decreased by 8% than last year, with 47,500 electric vehicles sold in the 1st quarter. Total group EV sales decreased to 50.500, reduced against 9% than last year.

The deliveries Volkswagen Group Q1 increased by 3%, with 2.1 million sales Vehicles. However, VW's EV sales also declined, noting drop 3% on an annual basis to 136.400. Although EV sales in the China increased against 91%, was not enough to offset the impact on the Europe (-24%) and the USA (-16%).

One of the biggest challenges for the electric car market is the charging infrastructure. The lack of widely available charging stations may discourage consumers from the electric car market. In addition, battery autonomy is another major challenge. Many electric cars have a limited range compared to Cars that consume petrol or oil, which can cause concern about autonomy. Price is also an important factor. Electric cars are often more expensive than their internal combustion counterparts, at least in the initial market.

Source: electrek